B2B Originals:
Matt Preschern, Chief Marketing Officer, Forcepoint, Part 1
Matt Preschern, a Forbes Top 20 CMO and now CMO of cybersecurity leader Forcepoint having a glass of wine and forceful back-and-forth with Tom on bad briefs, better briefs, and brands’ and agencies’ need to rely on each other’s expertise.
By: Tom Stein on January 29, 2020
5 Min 44 Sec